Award winning, apple + cinnamon rooibos perfection in a cup.


Apple Strudel Tea


Apple Strudel Tea

Award winning, apple + cinnamon rooibos perfection in a cup.


54 Reviews

You pay: £0.00

Free Delivery On All Orders Over £35!

Hand blended in the UK, shipped to the world

Same day postage when you order before 2:30pm

lProduct Description

Apfelstrudel- the best thing to have come out of Austria since The Sound of Music. Now, the important question is not who had it first (the Austrians or the Germans), but rather what to have on your strudel. Are you a custard, cream or ice cream kinda chap?


This tea won big at this years Great Taste Awards. Read what the judges had to say and check out our other award winning teas here.  


The Guild of Fine Food judges said:

'Delicious, warming and welcoming nose. Tastes just like an apple strudel and gives a delightful clean and gratifying experience, enhanced by the gentle sweetness of the stevia. A great surprise and an excellent balanced blend. Great all round appeal.'





Christmas Packaging & Gifting


Please note - we are officially in *Christmas Mode* so all 20g samples & 150g tins will come in our limited edition design, as standard (please see picture). If you would like a plain tin or pouch please leave a comment at checkout.




Add a beauTEAful String & Washer Gift Envelope to your 20g or 50g pouches of tea to finish off a thoughtful gift. The gift pouch can fit 2 x 20g or 1 x 50g plus DIY tea sacs & Perfect Teaspoon, if you wish, and we can add a personal gift message too for you. Just note your To/From, or gift message in the comments section.




Please note: Only our 20g pouch size comes in our Christmas limited edition packaging at this time. 50g pouches will be our plain kraft design as standard. If you would like to turn these into a beauTEAful gift we recommend you add one of our String & Washer Gift Envelopes!




Rooibos, cinnamon, apple pieces, freeze-dried apple, orange peel, lemon peel, hibiscus, rosehip, flavour.


Warning: Packed in an environment that contains nuts.


Please check out our allergens page for any queries you may have regarding ingredients. 

pBrew the perfect cup

1 heaped teaspoon per cup - 100° water - 4+ mins - with or without milk


Check out our easy 'How to make a perfect cup of loose leaf tea' post on our UniversiTEA blog for more help with brewing tips and techniques. 


Subscribe Now!

Love Apple Strudel tea? Get regular top-ups sent straight to your door! Hassle free automatic payments and you can cancel anytime with one click, in your account area.

1 Choose your size...
2.How often should we send it to you?

Apple Strudel Tea

Product Reviews


Based on 54 reviews


Christmas in a cup

Bought this after trying some at Playopolis Board Game Cafe in Rochester Kent, and it tasted like Christmas in a cup. It reminded me of warm apple desserts such as pie, crumble and strudel. So a win from me :)


You can’t tell the difference

Honestly drooling just writing this review, my friend loves apple pie and he couldn’t tell the scents apart from the tea. It’s my guilty pleasure for when I want something sweet that won’t result in a sugar coma!


Great with a drop of rum.

My husband loves this tea, and occasionally puts a drop of rum in it to give it an extra bit of flavour!


apple strudel tea

a bit disappointing did not taste of apple strudel and I think I would know what apple strudel taste like because I have been a pastry chef for 50 years!!!!
ps ithink it lacked in cinnamon flavour



honestly tastes like heaven in a cup. better than sex loves. the most amazing tea i have tried and would recommend to anyone!!! great in cold weather or on a sad day (especially with oat milk)


Strudel Heaven

It is well known that I am not a fan of rooibos tea, I have tried many in my time but I have actually fallen in love with this one. It has the perfect balance of hearty earthy rooibos undertones mixed with the cinnamon smoothness and creamy vanilla flavours. It's like liquid strudel, and brilliant for bedtimes. I currently drink without milk but If you are a fan I reckon it would be a belter!



This tea is exactly as you would expect. It tastes great. I have yet to try it with milk but I am excited to give this a go and see what happens!


apple time

warming apple tea with apple pieces and a hint of cinnamon topped off with a rich rooibos flavour seeping through, perfect winter warmer. Add some fresh apple slices to spice it up.


Apple&Cinnamon HEAVEN

I was sceptical first about tis tea because usually i don't like roobios but i tried it because i love apple&cinnamon and !WOW! this tea is just apple&cinnamon heaven! Definetly recommend this one :)


Another delicious dessert blend from B&B!

My sample of this blend looks like mostly those yogurt bits.. a little odd but I don’t mind them! A little odd in an apple strudel tea though. I tried to mix it a little bit before taking a teaspoon. The cup was barely pink, if that says how much rooibos actually made it to the teaspoon. I’m very glad I didn’t notice any hibiscus/rosehips. The flavor is delicious – it does taste a lot like a dessert in a mug. Equal parts creaminess, apple, cinnamon. Another amazing B&B blend!
Steep #1 // few min after boiling // 3 min
Steep #2 // just boiled // 5 min
(I must also mention I had the Pumpkin Pie recently too, and I’m amazed at B&B’s consistent flavors over the years. Teas that I sampled years ago have the same flavors that I remember in new batches.)
...Read more



This is my go to drink if I need a sweet fix. It’s really appley (!), with a tinge of cinnamon coming through at the end. A real winter warmer.


So tasty

I love the flavour of this tea. The apple and cinnamon are perfect together


My Favourite

This tea is one of my favourites, although I am a fan of the stronger tasting teas the after taste of this one is beautiful!


Perfectly named

Tasted exactly as it sounds. I often find that roobios teas still keep their red bush taste and loses there special taste but not this one. A winner for anyone in winter


Perfect combination of comfort and excitement

I love this one too :) It's interesting and robust enough to be drank with milk, but super comforting in the same time. Great blend!


Strudely Scrumptious

Being a dedicated coffee drinker for many years, I would normally drink tea once every few months.

However this superb tasting tea has me reaching for my teapot daily. It is like having a large slice of piping hot strudel on a wintry morning. I cannot fault the depth of this tea, the comfort and sheer joy felt when drinking it. No sandwich or biscuit needed. No milk or sugar added. Pure bliss....Read more


Delicious dessert

I love this tea it's like a naughty treat in a mug. Perfect for an autumn day.



It's full of flavour and perfect on it's own with a cinnamon roll, I love it ❤️


Gives me the Strudel cravings

I'm a fan of Strudel and this tea was a delight to drink.


Autumnal Bliss!

This was my first Rooibos tea, I was sceptical in the past as being a fan of black strong teas I thought that I would not like the lightness of rooibos. The specific blend is amazing, smells and tastes like an apple strudel. Full and beautifully rounded sweet flavour, with clear notes of apple, cinnamon and a dash of vanilla. The absolute autumnal tea!

Load All Reviews